Women in Sales – The XX Factor with Sarah Fricke of CEB

If you’ve been in the inside sales, Saas sales, or startup sales world then the name CEB is probably not unfamiliar to you. You might also know them by their bestselling book about sales, The Challenger Sale. If you have not had a chance to read The Challenger Sale, we would definitely recommend putting it on your 2016 rotation. It’s a fantastic and powerful view of the strongest sales personalities and how to work them into your current sales structure. A few weeks ago, Sarah Fricke from CEB, reached out to us and wanted to compare notes on a few items. We had never actually spoken or even connected. When we finally got a chance [...]