This is training for the individuals who own an account after the sale has been made. They could have titles of Customer Success, Account Manager.
One of the biggest letdowns is sales aside from losing a deal is when someone no-shows for a meeting or a demo. Aside from the lost opportunity for an opportunity, it also means the AE will have immediate dead time, may feel unmotivated, or they will just "chill" until the next thing on their calendar. It will always happen, but here are some sure-fire steps to help reduce the no-shows and then what to do when there is a no-show. Appointment Setting Process The 3 Pronged 5 Touch Appointment Setting Process SDR/BDR sends calendar invite SDR/BDR immediately sends email with "proposed agenda for demo with ____" Include all prospect parties Includes Agenda Introduction Understanding what [...]