After conducting sales training and Sales Kickoffs for inside sales teams, field sales teams, from SMB to Mid-Market to Enterprise. I think I’ve learned a few things about how buyers choose a sales trainer for their organization. When it comes to choosing the right sales trainer, saas platform, tool for your sales stack or just about anything, it gets overwhelming very quickly. We trained at places you know like Google, Zoom, PagerDuty, Visa and SalesLoft as well as some you may have never heard about. And the one thing we see consistently is the need for the sales trainer to help the buyer understand how to purchase sales training, not just purchase their own. Ask [...]