Recent Blog Posts

Who handles inbound leads?

This is one of the longest-running discussions I see in saas sales today. The options typically are the following although there may be some slight variances. Inbound leads go straight to AE’s Inbound leads go to the newest and most inexperienced SDRs Inbound leads go to senior and more tenured SDRs Here is what I recommend to everyone, and then adjust accordingly based on data. Inbound leads always go to