Blog
We’ve all seen the same thing: Sales reps get trained, maybe even hyped up, and then two weeks later they’re back to doing what they’ve always done. Activity goes up. Results stay flat. That whole, Ebbinghouse Forgetting Curve thing. Rather than complain about this issue, perhaps we should be asking, “why?”. The answer is pretty simple when you think about it. Most sales training isn’t built to stick. And most consulting never makes it from slides into the real world of sales conversations. Sales coaching and consulting should fix what’s broken in the way your team sells. That means going ...